Web Design & Development
Bringing it all together
So, we have done our research, honed in on the scope of the project, and created a plan of attack. It is time to start building!
We start working our magic by refining and assembling our chosen graphic elements using valid and compliant modern web coding techniques including HTML, CSS, Javascript and PHP.
While our design team get the active design up and running, our content development team will be busy writing clear, concise and keyword-rich copy. They will also be photographing and/or shooting video of products, locations, events, team members, clients and anything else necessary to give visitors a complete understanding of what your business is offering. After all, we will need some real content in our active designs to get a true sense of how the site is coming together.
At the same time our design and content teams are busy, our SEO team will be doing keyword research to determine what the best options are for the new site. This involves analyzing top competitor sites for new keyword ideas and merging them with the set of keywords that were put together in the planning stage. They will also be researching the web marketing options and strategies that will be most effective.
Once we have active versions of our design layouts we have our first preview session to ensure everything is on the right track. We want to build on a solid foundation of good decisions from the very beginning to keep a streamlined and cost-efficient work flow. This is the time to make revisions to our plan or adjustments to the design.
Now that we have an active site layout to work with we can create the remaining site pages and filling them with content—all the while testing to be sure that navigating the site is as intuitive as possible.
